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Activation Funnel Report

Maps your full activation funnel from signup to first value moment. Shows drop-off at each step and time-to-activate.

weeklyproduct

★★★★★ 891 founders use this template.

What this report includes

Funnel OverviewStep-by-Step Drop-offTime to First ValueActivation by ChannelActivation by PlanTop Friction Points

Data sources needed

Mixpanel

Product analytics, funnels, and retention curves.

Read-only

Amplitude

Behavioral analytics and A/B test results.

Read-only

PostHog

Open-source product analytics and feature flags.

Read-only

How it works

  1. 1. Create a free Donum account and choose this template.
  2. 2. Connect your data sources (takes ~2 minutes, read-only).
  3. 3. Donum pulls the metrics for each section and writes the narrative.
  4. 4. Reports are delivered as PDFs to your recipients on schedule.

Similar templates

Product-Market Fit ScoreProduct PulseRetention Cohort Report

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