Connect 120+ data sources

Google Analytics 4

Website traffic, events, and conversion data.

Pull sessions, users, bounce rate, goal completions, and event data.

Google Search Console

SEO impressions, clicks, and ranking data.

Monitor keyword rankings, page impressions, CTR, and indexing coverage.

Mixpanel

Product analytics, funnels, and retention curves.

Track user behavior with events, funnels, cohort retention, and DAU/WAU/MAU trends.

Amplitude

Behavioral analytics and A/B test results.

Bring in charts, session data, retention curves, and experiment results.

PostHog

Open-source product analytics and feature flags.

Pull event trends, funnel data, feature flag usage, and session replay insights.

Heap

Auto-capture every click, tap, and pageview.

Analyze page views, session depth, conversion paths, and rage clicks.

Plausible

Privacy-first website analytics.

Pull traffic stats, top pages, referrers, and goals from your Plausible account.

Fathom Analytics

Simple, cookieless website analytics.

Track visits, unique visitors, bounce rate, and conversions without cookies.

Google PageSpeed

Core Web Vitals and Lighthouse performance scores.

Include real-world LCP, CLS, INP, and FCP scores in monthly performance reports.

Segment

Unified customer data from all sources.

Access clean, deduplicated event data from your entire stack.

RudderStack

Open-source customer data platform.

Pull event streams and user profiles from your RudderStack pipelines.

Google Ads

Search, display, and shopping campaign metrics.

Pull spend, impressions, clicks, CTR, CPC, ROAS, and conversion data.

Meta Ads

Facebook and Instagram ad performance.

Track ROAS, CPM, CPC, reach, frequency, and creative performance.

LinkedIn Ads

B2B campaign performance and lead gen.

Bring in spend, impressions, clicks, lead form completions from Campaign Manager.

TikTok Ads

Short-form video ad spend and conversions.

Pull spend, video views, CTR, CVR, and ROAS across TikTok campaigns.

Snapchat Ads

Story and spotlight ad performance.

Monitor swipe-ups, reach, video views, and CPM across Snapchat campaigns.

X (Twitter) Ads

Promoted tweet and follower campaign data.

Track engagements, link clicks, impressions, and spend.

Pinterest Ads

Pin performance and shopping campaign data.

Pull impressions, saves, clicks, and ROAS for promoted pins.

Amazon Advertising

Sponsored products and display ad metrics.

Track ACoS, ROAS, spend, and sales across Sponsored Products.

Microsoft Ads

Bing search campaign performance.

Pull impressions, clicks, spend, and conversion data from Microsoft Advertising.

Apple Search Ads

App Store campaign performance data.

Track impressions, taps, installs, and CPA from Apple Search Ads.

HubSpot

Contacts, deals, pipeline, and CRM activity.

Pull deal stage data, contact growth, MQL/SQL counts, and sales velocity.

Salesforce

Enterprise CRM with SOQL query support.

Query opportunities, accounts, leads, and activities.

Pipedrive

Visual pipeline and deal tracking.

Track deals by stage, activity completion rates, win rates, conversion metrics.

Zoho CRM

Contacts, leads, and deal management.

Pull module records, lead source analysis, and deal stage distribution.

Close CRM

Inside sales calls, sequences, and pipeline.

Track lead status, call volume, email sequences, SMS activity.

Copper CRM

Google Workspace-native CRM data.

Pull contact activity, pipeline stages, and deal values from Copper.

Freshsales

AI-powered CRM pipeline and contact data.

Track deal stages, contact scores, email engagement, and sales activity.

Attio

Modern CRM with flexible data model.

Pull company, contact, and deal records from Attio lists and workflows.

Apollo.io

Prospecting activity and outreach metrics.

Track sequences, email open rates, reply rates, and meeting booked data.

Lemlist

Cold outreach open, click, and reply data.

Pull campaign-level open rates, reply rates, bounce rates from Lemlist.

Shopify

Orders, revenue, customers, and inventory.

Pull GMV, AOV, new vs returning customers, refund rates, product-level performance.

WooCommerce

WordPress store sales and customer data.

Track orders, revenue by category, customer LTV via WooCommerce REST API.

Amazon Seller

Marketplace sales, fees, and inventory health.

Pull order data, FBA fee summaries, inventory restock alerts from Seller Central.

BigCommerce

Multi-channel commerce analytics.

Sync orders, product performance, channel attribution, and customer segments.

Etsy

Marketplace listings, sales, and reviews.

Track listing views, favourites, orders, and revenue from your Etsy shop.

Gumroad

Digital product sales and subscriber data.

Pull product sales, revenue, subscriber counts, and refund rates.

Lemon Squeezy

Digital product and subscription revenue.

Track MRR, orders, subscription churn, and product performance.

Recharge

Subscription commerce and recurring revenue.

Pull subscription counts, MRR, churn, failed payment recovery.

Stripe

Revenue, subscriptions, MRR, and churn.

Pull MRR, ARR, churn rate, LTV, expansion revenue. Supports multiple accounts.

QuickBooks

P&L, balance sheet, and expense reports.

Pull profit and loss statements, cash flow, balance sheets, expense breakdowns.

Xero

Accounting, invoices, and cash position.

Sync financial statements, outstanding invoices, bank reconciliation.

Chargebee

Subscription billing and revenue operations.

Track MRR movements, subscription counts, plan tier breakdown, dunning recovery.

Paddle

All-in-one billing with tax handling.

Pull net revenue after tax, refunds, subscription upgrades and downgrades.

FreshBooks

Invoicing, expenses, and time tracking.

Sync outstanding invoices, expense categories, billable hours.

Recurly

Subscription management and revenue recovery.

Track MRR, subscriber lifecycle, failed payment recovery, coupon performance.

Braintree

Payment processing and transaction data.

Pull transaction volume, success rates, dispute rates, payment method breakdown.

Wave

Free accounting and invoicing data.

Sync income, expenses, invoices, and basic P&L data from Wave accounting.

Mailchimp

Email campaign performance and audience data.

Pull open rates, click rates, unsubscribes, revenue per campaign, list growth.

Klaviyo

E-commerce email and SMS revenue attribution.

Track revenue per flow, campaign ROI, list growth, SMS conversion rates.

ActiveCampaign

Marketing automation and CRM engagement.

Sync automation performance, contact scoring, deal pipeline, campaign metrics.

Brevo

Email, SMS, and WhatsApp marketing.

Pull deliverability stats, campaign open rates, transactional email metrics.

Kit (ConvertKit)

Creator email list growth and revenue.

Track subscriber growth, sequence open rates, broadcast performance.

SendGrid

Transactional email delivery and engagement.

Monitor delivery rates, bounces, spam reports, and open rates.

Drip

E-commerce email automation data.

Track email sends, revenue attribution, workflow performance, customer segment growth.

Postmark

Transactional email delivery and bounce tracking.

Pull delivery stats, bounce rates, spam complaints, and open tracking.

Instagram

Business account reach and engagement.

Pull follower growth, post reach, story views, reel plays via Instagram Graph API.

LinkedIn Pages

Company page analytics and follower data.

Track page views, follower demographics, post impressions, engagement rates.

YouTube Analytics

Channel views, subscribers, and watch time.

Pull watch time, subscriber growth, top videos, traffic sources.

TikTok

Video performance and account insights.

Track video views, profile visits, follower growth, and engagement rates.

Facebook Pages

Page reach, engagement, and audience data.

Pull post performance, page likes, reach, impressions, demographic breakdown.

X (Twitter)

Tweet performance and profile analytics.

Track impressions, engagements, profile visits, follower trends.

Pinterest

Pin reach, saves, and audience analytics.

Monitor pin impressions, saves, link clicks, and audience interests.

Reddit

Subreddit and post performance data.

Track post upvotes, comments, awards, and subreddit growth.

Intercom

User conversations and product engagement.

Pull conversation volumes, CSAT scores, user segments, product tour completion.

FullStory

Session data, rage clicks, and UX frustration.

Track rage clicks, error clicks, dead clicks, and form abandonment signals.

Hotjar

Heatmaps, sessions, and survey responses.

Access NPS scores, survey responses, and session recording counts.

Pendo

Feature adoption and in-app guide analytics.

Track feature usage, guide completions, NPS scores, and user journey paths.

Userpilot

Onboarding flows and feature adoption.

Pull flow completion rates, feature adoption scores, and NPS trends.

Appcues

User onboarding and in-app experience data.

Track flow step completion rates, checklist progress, and NPS survey responses.

Typeform

Survey responses and form completion data.

Pull form response rates, answer distributions, NPS scores, completion rates.

Zendesk

Tickets, CSAT, and agent performance.

Pull ticket volumes, first response time, resolution SLA compliance, CSAT scores.

Freshdesk

Helpdesk tickets and CSAT trends.

Sync ticket volumes, first response time, resolution SLA performance.

Gorgias

E-commerce support and revenue impact.

Track support-influenced revenue, CSAT scores, response times, automation rates.

Help Scout

Shared inbox and customer satisfaction data.

Pull conversation volumes, happiness scores, first reply times, resolution rates.

Crisp

Live chat and multi-channel support metrics.

Track conversation counts, response times, operator performance.

Tawk.to

Live chat volume and agent activity.

Monitor chat volume, missed chats, response time, and agent online time.

BambooHR

Headcount, turnover, and time-off data.

Pull team size trends, department breakdown, time-off usage, turnover rates.

Gusto

Payroll, headcount, and compensation trends.

Sync employee count, payroll costs by department, benefits enrollment.

Rippling

Unified HR, IT, and payroll data.

Track headcount, department rollup, device spend, app usage, payroll costs.

Workday

Enterprise HR and workforce analytics.

Pull worker records, org structure, headcount planning, payroll summaries.

Lattice

Performance reviews, OKRs, and engagement.

Track review completion rates, goal progress, engagement scores, eNPS trends.

Linear

Issue tracking, cycles, and engineering velocity.

Pull issues completed per cycle, bug counts, feature progress, team velocity.

Jira

Sprint progress, bugs, and delivery metrics.

Track sprint velocity, issue resolution time, bug count trends, epic completion.

Asana

Task completion and project health.

Pull task counts, project milestones, overdue items, and team workload.

Notion

Database records and workspace content.

Query Notion databases to pull structured data into reports.

ClickUp

Tasks, goals, and time tracking data.

Sync task completion rates, time tracked, goal progress, workload distribution.

Monday.com

Board items, timelines, and workload.

Pull item statuses, column data, and board-level progress metrics.

Ahrefs

Backlinks, keywords, and domain authority.

Pull organic traffic estimates, keyword rankings, backlink counts, DR trends.

Semrush

SEO, PPC, and competitive intelligence.

Track organic rankings, traffic trends, backlink profiles, competitor keyword gaps.

Moz

Domain authority and link metrics.

Pull Domain Authority, Page Authority, spam scores, and link counts.

Clearscope

Content optimization and grading.

Track content grades, keyword coverage scores, and report card performance.

BuzzSumo

Content performance and social shares.

Pull top-performing content, share counts, and backlink data by topic or domain.

Screaming Frog

Technical SEO audit data.

Import crawl data including broken links, redirect chains, meta issues.

PayPal

Transaction volume and payment trends.

Pull transaction counts, revenue, refund rates, and dispute data.

Razorpay

India-first payments and subscription data.

Track payment success rates, GMV, subscription revenue, and refund data.

Square

POS sales, inventory, and customer data.

Pull in-person and online sales, item performance, staff hours, customer visits.

Klarna

Buy now pay later conversion data.

Track orders, approval rates, average order value, and return rates.

GitHub

Commits, PRs, issues, and code velocity.

Track commit frequency, PR cycle time, issue close rates, contributor activity.

Vercel

Deployment frequency and Edge Network analytics.

Pull deployment counts, build times, bandwidth usage, Edge Network data.

Sentry

Error rates, crashes, and release health.

Track error volume, affected users, release health scores, performance regression.

Datadog

Infrastructure, APM, and log analytics.

Pull metrics, traces, and log aggregations from Datadog dashboards.

PagerDuty

Incident frequency and MTTR tracking.

Track incident counts, mean time to resolve, escalation rates, on-call burden.

Cloudflare

CDN traffic, threats, and performance data.

Pull bandwidth, request counts, threat stats, and cache hit ratios.

PostgreSQL

Query your own database with SQL.

Connect any PostgreSQL database with a read-only user. Write custom SQL queries.

MySQL

Direct SQL access to MySQL or MariaDB.

Run read-only queries against any MySQL or MariaDB instance.

Google Sheets

Spreadsheet data as a live report source.

Connect any Google Sheet as a dynamic data source.

Airtable

Base records and views as data sources.

Pull any Airtable base view — filter, sort, and use records in reports.

Google BigQuery

Serverless data warehouse queries.

Run BigQuery SQL against your data warehouse for scheduled Donum reports.

Supabase

PostgreSQL with REST API access.

Query your Supabase project tables via the Supabase API or direct Postgres.

OpenAI

API usage, costs, and token consumption.

Track token usage, cost by model, request volumes, and error rates.

Anthropic

Claude API tokens and spend tracking.

Monitor token consumption, cost per model, and usage trends.

Replicate

AI model runs and compute costs.

Track predictions run, model usage distribution, and total compute spend.

Hugging Face

Model downloads, spaces, and API usage.

Pull model download counts, Space view metrics, and Inference API usage.

Pull historical sessions, pageviews, goals, and audience data from Universal Analytics.

Track sessions, events, crash reports, and push notification performance.

Pull visits, actions, conversions, and referrer data from your Matomo instance.

Track visitor journeys, funnel conversions, and retention across touchpoints.

Pull person-level event data, funnel reports, and cohort analysis.

Track error rates, session counts, rage clicks, and performance metrics.

Pull session recording counts, heatmap interactions, and event-based funnels.

Track click heatmaps, scroll depth, and variant performance from Crazy Egg.

Pull page views, visitors, referrers, and Core Web Vitals from Cloudflare.

Track page views, unique visitors, and Web Vitals from Vercel Analytics.

Pull impressions, reach, frequency, and ROAS from Amazon demand-side platform.

Track ACoS, TACoS, spend, clicks, and sales from Amazon Sponsored campaigns.

Pull campaign performance, viewability, reach, and frequency from DV360.

Track display retargeting impressions, clicks, conversions, and ROAS.

Pull programmatic campaign spend, impressions, conversions, and audience insights.

Track impressions, clicks, conversions, and CPC across Reddit campaigns.

Pull clicks, conversions, revenue, and payout data from Impact partnerships.

Track affiliate clicks, conversions, commissions, and publisher performance.

Pull affiliate sales, commission data, click-through rates, and EPC metrics.

Pull deal stages, win rates, sales activity, and pipeline value from ActiveCampaign CRM.

Track leads, opportunities, pipeline stages, and project milestones.

Pull contacts, deals, appointment bookings, and automation performance.

Track deal stages, forecasts, sales rep activity, and revenue metrics.

Pull sequence step performance, reply rates, meeting booked rates, and rep activity.

Track cadence step metrics, email opens, calls made, and meetings booked.

Pull call recordings analysis, deal risk scores, talk ratios, and topic trends.

Track call outcomes, competitive mentions, objection handling, and coaching data.

Pull forecast accuracy, pipeline coverage, deal slippage, and revenue projections.

Pull orders, revenue, product performance, and customer data from Magento.

Track orders, revenue, cart abandonment, and product sales from PrestaShop.

Pull sales, orders, product performance, and customer data from Wix Stores.

Track orders, revenue, page views, and visitor data from Squarespace.

Pull orders, sales, abandoned carts, and product data from Ecwid stores.

Track in-store and online sales, inventory levels, and customer records.

Pull e-commerce orders, catalog items, and customer purchase history from Square.

Track listings, orders, revenue, and seller ratings from eBay.

Pull orders, sales, inventory, and seller scorecard metrics from Walmart.

Track revenue generated through support interactions and order management.

Pull product review scores, loyalty program metrics, and user-generated content stats.

Track payment volumes, authorization rates, chargebacks, and settlement data.

Pull order counts, approval rates, average order values, and repayment trends.

Track MRR movements, subscription lifecycle, invoice data, and revenue recognition.

Pull P&L, balance sheets, cash flow, and custom saved searches from NetSuite.

Sync invoices, expenses, bank transactions, and financial reports from Sage.

Pull invoices, expenses, bills, bank transactions, and financial statements.

Track payment transactions, refunds, disputes, and payout timelines.

Pull account balances, transaction history, and categorized spending data.

Track payment initiation, account balances, and transaction categorization.

Pull bank account balances and transactions via Nordigen open banking API.

Pull open rates, click rates, bounces, and subscriber growth from campaigns.

Track campaign revenue, automation flow performance, and subscriber growth.

Pull email, push, SMS, and in-app message engagement metrics.

Track delivery rates, opens, clicks, bounces, and complaints from Mailgun.

Pull delivery rates, bounce classifications, engagement metrics, and latency data.

Track send volume, bounces, complaints, and delivery rates from Amazon SES.

Pull campaign metrics, workflow performance, deliverability, and segment sizes.

Track message delivery rates, costs, error rates, and usage across channels.

Pull SMS delivery rates, voice call metrics, and API usage statistics.

Track SMS, WhatsApp, and voice message delivery and engagement metrics.

Pull SMS campaign revenue, click rates, opt-in growth, and subscriber metrics.

Track SMS campaign revenue, automation flows, subscriber growth, and opt-out rates.

Pull notification delivery rates, click-through rates, and subscriber counts.

Track cross-channel campaign performance, engagement scores, and retention metrics.

Pull push, in-app, email, and SMS performance with user lifecycle metrics.

Track post reach, replies, reposts, and follower growth on Threads.

Pull story views, reach, audience demographics, and engagement from Snapchat.

Pull video details, playlist data, comment counts, and channel statistics.

Pull event data, audience counts, and data quality metrics from mParticle.

Track feature flag evaluations, targeting rules, and experiment results.

Pull split test results, feature flag impressions, and treatment distributions.

Track experiment results, variant performance, and statistical significance.

Pull experiment results, feature gate pass rates, and metric lifts.

Track feature flag states, toggle evaluations, and rollout strategies.

Pull conversation volumes, resolution times, CSAT scores, and agent performance.

Track chat conversations, meetings booked, playbook performance, and pipeline influenced.

Pull customer health scores, NPS responses, renewal forecasts, and risk alerts.

Track customer health, engagement scores, lifecycle stages, and churn risk.

Pull ChurnScores, usage data, segment health, and renewal pipeline.

Track account health, NPS trends, product usage, and customer lifecycle metrics.

Pull ticket volume, response time, CSAT scores, and automation rate from Gorgias.

Track conversation volumes, happiness scores, first reply times, and resolution rates.

Pull payroll summaries, headcount, benefits enrollment, and time-off data.

Track headcount, department breakdown, time-off usage, and employee lifecycle.

Pull employee data, absence tracking, recruiting pipeline, and payroll info.

Track review cycles, goal completion, engagement survey results, and eNPS.

Pull check-in completion rates, high-five counts, OKR progress, and pulse survey results.

Track engagement scores, participation rates, manager effectiveness, and eNPS.

Pull applicants, interviews, offers, time-to-hire, and source effectiveness.

Track candidates by stage, source effectiveness, time-to-fill, and offer acceptance.

Pull job postings, candidate pipeline, time-to-hire, and sourcing channel metrics.

Track pipeline velocity, offer rates, interviewer feedback, and DEI metrics.

Track service requests, incident resolution, SLA compliance, and change requests.

Pull page views, content creation rates, space activity, and search analytics.

Track to-do completion rates, message board activity, and schedule milestones.

Pull task statuses, project progress, time logs, and workload distribution.

Track sheet data, row statuses, attachment counts, and update activity.

Pull card counts by list, due date compliance, member activity, and board stats.

Track story completion, iteration velocity, bug counts, and epic progress.

Pull search engine results, rankings, featured snippets, and SERP features.

Track keyword rankings, SERP data, backlink profiles, and domain metrics.

Pull content scores, keyword suggestions, and SERP analyzer results.

Track merge requests, pipeline success rates, deployment frequency, and code review times.

Pull pull request activity, pipeline build times, and repository statistics.

Track build times, success rates, credit usage, and workflow performance.

Pull build times, queue wait times, agent utilization, and pipeline pass rates.

Track deploys, build times, bandwidth usage, and serverless function invocations.

Pull custom metrics, alarms, log insights, and infrastructure health data.

Track application performance, error rates, throughput, and infrastructure metrics.

Pull dashboard panel data, alert history, and annotation events from Grafana.

Track query results, SLO burn rates, trace data, and BubbleUp analysis.

Pull error counts, occurrence rates, affected users, and deploy health.

Track deployments, build logs, domain configuration, and project-level metrics.

Run read-only SQL queries against any Microsoft SQL Server instance.

Run aggregation pipelines and queries against MongoDB collections.

Run SQL queries against your Snowflake warehouse for scheduled reports.

Run read-only SQL queries against your Amazon Redshift cluster.

Run analytical SQL queries against ClickHouse for fast aggregations.

Run search queries and aggregations against Elasticsearch indices.

Query and scan DynamoDB tables for report data using AWS credentials.

Pull collection data and document fields from Google Cloud Firestore.

Pull channel activity, message volumes, user engagement, and emoji reaction stats.

Track message volumes, meeting counts, active users, and channel activity.

Pull email volumes, Drive storage usage, Calendar event counts, and admin reports.

Track meeting counts, participant numbers, duration, and recording usage.

Pull event types, booking counts, cancellation rates, and popular time slots.

Track shipment volumes, carrier performance, delivery times, and shipping costs.

Pull shipment counts, carrier rates, tracking events, and delivery success rates.

Track label creation, carrier usage, shipping costs, and transit times.

Pull shipment tracking, container data, customs status, and freight costs.

Pull response counts, completion rates, answer distributions, and NPS scores.

Track survey responses, distribution metrics, and experience management KPIs.

Pull NPS scores, CSAT ratings, survey response rates, and trend data.

Track installs, in-app events, attribution sources, and ROAS by channel.

Pull attribution data, install counts, event tracking, and ad spend metrics.

Track link clicks, installs, referral sources, and cross-platform attribution.

Pull multi-touch attribution, install data, and campaign performance metrics.

Track cross-platform attribution, creative analytics, and ad monetization data.

Pull multi-touch attribution data, channel performance, and spend efficiency metrics.

Connect Snowflake as a warehouse source for syncing transformed data into reports.

Use BigQuery as a warehouse source to power scheduled reports and dashboards.

Connect Redshift as a warehouse source for reporting on transformed data.

Run SQL queries against Databricks SQL warehouses for scheduled reports.

Connect ClickHouse Cloud as a managed warehouse source for fast analytics.